Trunk Club | A Nordstrom Company

Full company rebrand + integrated campaign work centered around raising brand awareness for Trunk Club.

Goal: Raise brand awareness among the brands target demographic in cities nationwide. Result: Chicago | +24% Lift, Awareness +14% Consideration +10% | Dallas | +16% Lift, Awareness +8%, Consideration +8% | San Francisco | +33% Lift, Awareness +14%, Consideration +19% |

Role: Associate Creative Director

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